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hejGuide vs iGMS — Which is right for you?

iGMS offers property management with a focus on automation. hejGuide provides more features — including guidebooks, review management, and upselling — with a free plan and lower pricing.

More channels, more features, free tier.

Quick comparison

hejGuide
iGMS
Starting price (1 listing)
€9/mo
~$18/mo (Lite)
Free plan
Digital guidebooks
Online check-in
Channel manager
Task automation
Review management
Products & upselling
Guest portal
Email automations
Native mobile app

Pricing comparison

What you actually pay per month

Properties
hejGuide
iGMS
1 listing
€0 (Free) or €9 (Starter)
~$18/mo (Lite)
3 listings
€17/mo
~$54/mo (Pro)
5 listings
€25/mo
~$90/mo (Pro)

hejGuide prices: Starter plan. All prices excl. VAT.

Where hejGuide wins

Much more affordable

hejGuide is €17/mo for 3 listings vs iGMS at ~$54/mo. For 5 listings, you save ~$65/month. Plus, hejGuide has a free plan.

Digital guidebooks

Mobile-first welcome guides with local recommendations, house rules, and 9 languages. Not available in iGMS.

Review management

Monitor and reply to Airbnb and Booking.com reviews from your dashboard. Collect private feedback. Not available in iGMS.

Products & upselling

Offer extras like late checkout and breakfast baskets. Guests order from their phone. Not available in iGMS.

Guest portal & online check-in

A branded guest portal with magic link login and paperless check-in. Not available in iGMS.

Free plan

Start with 1 listing completely free. iGMS only offers a 14-day trial.

Where iGMS might be better

We believe in being honest about our competitors

Longer track record

iGMS has been around longer and has an established user base with extensive support documentation.

Direct API channels

iGMS connects to Airbnb, Booking.com, and VRBO via direct API connections.

Website builder

iGMS Pro includes a direct booking website builder. hejGuide doesn't offer this feature.

The verdict

iGMS is a solid PMS, but it's significantly more expensive and lacks key guest experience features. hejGuide gives you digital guidebooks, a guest portal, online check-in, review management, and upselling — all at a fraction of the price. For independent hosts who want the most value per euro, hejGuide is the clear winner.

Frequently asked questions

Is hejGuide cheaper than iGMS?

Yes — significantly. hejGuide Starter is €9/mo for 1 listing. iGMS Lite starts at ~$18/mo. For 3 listings on iGMS Pro, you'd pay ~$54/mo vs €17/mo with hejGuide.

Does iGMS have guidebooks?

No. iGMS doesn't include digital guidebook features. You'd need a separate tool like Touch Stay or Hostfully. hejGuide includes digital guidebooks on all plans.

Can I switch from iGMS to hejGuide?

Yes. Export your bookings from iGMS, import them into hejGuide via CSV, and reconnect your channels. Most hosts switch within a day.

Does hejGuide have automated messaging?

Yes. hejGuide includes email automations for the full guest journey and a unified inbox for Airbnb and Booking.com messages.

Ready to try hejGuide?

Start free and see how hejGuide compares to iGMS — no credit card required.