hejGuide vs Lodgify — Which is right for you?
Lodgify is known for its direct booking website builder and has its own AI/MCP at mcp.lodgify.com. hejGuide focuses on the integrated guest experience — guidebook, places, check-in, upselling — with the AI Connection (beta) wired into every module.
Integrated guest experience, AI in every module, no commissions.
Quick comparison
| hejGuide | Lodgify | |
|---|---|---|
| Starting price (1 listing) | €0 (Free) or €19 (Starter) | Paid only, monthly tiers |
| Free plan | ✓ | ✗ |
| Per-booking commissions | Never | Varies by plan |
| AI Connection (MCP) | ✓ (beta, Starter+) | ✓ (mcp.lodgify.com) |
| AI access to guidebook + places | ✓ | Partial |
| Review-before-publish on AI writes | ✓ | Partial |
| Digital guidebooks | ✓ | Limited |
| Online check-in | ✓ | Partial |
| Channel manager | ✓ (via Channex) | ✓ |
| Direct booking website builder | ✗ | ✓ |
| Products & upselling | ✓ | ✗ |
| Guest portal | ✓ | ✗ |
| Review management | ✓ | ✗ |
| Native mobile app | ✓ (iOS) | ✓ |
Pricing comparison
What you actually pay per month
| Properties | hejGuide | Lodgify |
|---|---|---|
| 1 listing | €0 (Free) or €19 (Starter) | Paid plan only |
| 3 listings | €27/mo (Starter) | Higher tier required |
| 5 listings | €45/mo (Pro) | Higher tier required |
hejGuide prices: Starter plan. All prices excl. VAT.
Where hejGuide wins
AI Connection across the full guest stack
Both platforms have an MCP. hejGuide's AI Connection (beta) covers 64 tools across 14 modules including the digital guidebook, local places, multi-language translations, and team chat. Your AI assistant can translate your whole guidebook into 9 languages in one prompt — and you review every change before it publishes.
Drafts, not sends
Every AI write — new guidebook pages, places, translations, message replies, review replies — lands as a draft with an 'AI draft' badge in your dashboard. You click Publish. The product enforces it in the database; it's not just marketing copy.
No commissions, ever
hejGuide charges a flat monthly fee with zero per-booking commissions or transaction fees. The monthly price is the price.
Free plan
Start with 1 listing completely free — no trial period, no credit card. Lodgify is paid-only from day one.
Integrated guidebook + check-in + portal
Beautiful mobile-first welcome guides, paperless online check-in, and a branded guest portal — all in one platform. Lodgify focuses on the public booking site; the post-booking guest experience is lighter.
Products & upselling
Offer extras like late checkout, breakfast, or bike rentals — guests order from their phone, charges auto-bill. Not part of the Lodgify product.
Review management
Monitor and reply to Airbnb and Booking.com reviews from your hejGuide dashboard, plus collect private feedback after checkout. Not part of Lodgify.
Where Lodgify might be better
We believe in being honest about our competitors
Direct booking website builder
Lodgify's strongest feature is its direct booking website builder with templates, SEO tools, and payment processing. hejGuide does not include a website builder; we focus on the post-booking guest experience and let you keep your existing Airbnb/Booking.com presence for demand.
Established brand and longer track record
Lodgify has been around longer and has a larger European user base and extensive support resources.
More direct API channels
Lodgify connects to several major OTAs via direct API. hejGuide uses Channex as a channel-management layer, which supports a broad range of platforms but the connection is indirect.
The verdict
If a direct booking website is essential to your operation, Lodgify is a strong choice — it's what they're best at. But if your demand already comes from Airbnb and Booking.com and you want to invest in the guest experience after they book — guidebook, places, translations, check-in, upselling — with an AI Connection that touches every part of that stack, hejGuide is the more integrated pick. Plus: no per-booking commissions, ever, and a free plan to start.
Frequently asked questions
Both have an MCP — what's the practical difference?
Does hejGuide charge per-booking fees like some Lodgify plans?
Can I build a website with hejGuide?
Can I switch from Lodgify to hejGuide?
Is hejGuide cheaper than Lodgify?
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